Pirate Swag for Coders


Establishing a developer community to support a young software platform doesn't just involve creating great development tools, it also means creating fantastic swag. These Coder T-shirts are fun, personal, and useful too.

I Love The Cloud and JavaScript Heart were created in limited edition runs and distributed to coders interested in developing for Blaast, a cloud-based mobile platform.

The t-shirts were incredibly effective in raising awareness for Blaast amongst Indonesia's developer community. In fact, the swag was so effective that the design was later pirated and re-sold across Indonesia, resulting in some unintended but welcome guerrilla marketing for Blaast.

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